top of page


Selling to Record Labels: How to Break Through the Noise
Forget being another cold email. This is how music tech platforms actually get meetings with record labels.
Alec Trachtenberg
Apr 9


The Art of Social Selling: How to Use LinkedIn & Twitter to Sell B2B Software
Social selling isn’t about being loud — it’s about showing up. Be present on LinkedIn & Twitter. Build trust. Start real conversations.
Alec Trachtenberg
Mar 27


How to Use Sales Enablement to Win More Deals (Without Sounding Like a Robot)
Sales enablement is just smart storytelling. Build better emails, decks, and case studies—and start closing more deals, faster.
Alec Trachtenberg
Mar 21


How Entertainment SaaS Companies Scale from $1M to $10M ARR
Unlock scalable sales strategies for entertainment SaaS startups — from outbound playbooks to GTM tactics & pipeline growth.
Alec Trachtenberg
Mar 5


Ideal Customer Profile Guide: Stop Wasting Time & Build One That Works
Stop wasting time on bad leads. This Ideal Customer Profile Guide shows you how to target the right buyers and close more deals.
Alec Trachtenberg
Feb 27


Why a Separate Domain is Essential for Outbound Sales Email Deliverability (and How to Set It Up)
Protect your email deliverability with a separate domain for outbound sales. Learn to set it up properly and stay out of spam folders.
Alec Trachtenberg
Feb 18


Building a Winning Go-To-Market Strategy for Your Startup in 2025
Refine your GTM strategy in 2025: target the right buyers, optimize sales, nail pricing & scale with data-driven growth. 🚀 #Startups #GTM
Alec Trachtenberg
Feb 13
bottom of page