top of page


Selling to Record Labels: How to Break Through the Noise
Forget being another cold email. This is how music tech platforms actually get meetings with record labels.
Alec Trachtenberg
Apr 9


The Art of Social Selling: How to Use LinkedIn & Twitter to Sell B2B Software
Social selling isn’t about being loud — it’s about showing up. Be present on LinkedIn & Twitter. Build trust. Start real conversations.
Alec Trachtenberg
Mar 27


Why Founders Struggle with Sales (And How to Fix It)
Founders struggle with sales by overcomplicating messaging, targeting the wrong people & lacking urgency. Fix that and close more deals!
Alec Trachtenberg
Mar 10


How Entertainment SaaS Companies Scale from $1M to $10M ARR
Unlock scalable sales strategies for entertainment SaaS startups — from outbound playbooks to GTM tactics & pipeline growth.
Alec Trachtenberg
Mar 5


Why a Separate Domain is Essential for Outbound Sales Email Deliverability (and How to Set It Up)
Protect your email deliverability with a separate domain for outbound sales. Learn to set it up properly and stay out of spam folders.
Alec Trachtenberg
Feb 18


Building a Winning Go-To-Market Strategy for Your Startup in 2025
Refine your GTM strategy in 2025: target the right buyers, optimize sales, nail pricing & scale with data-driven growth. 🚀 #Startups #GTM
Alec Trachtenberg
Feb 13
bottom of page